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The Hottest Swimwear Trends for 2018

by Christina G. Stevenson | February 4, 2018

Taking a cue from both high fashion and street style, this season's swimwear trends prove exciting! Put a fresh spin on your vacation look with a new suit or cover up from Embrasse-moi. Not sure where to start? We’ve highlighted some of the hottest colors, themes, and influences to ensure that you show up beach ready and in style! Want more help? Shop with one of our stylists to create an irresistible Resort collection carefully curated just for you.

(did we mention we love to shop?)

Colors Galore
Arguably, one of the hottest trends this season is the plethora of colors. From splashes of punchy reds and campy nautical influences, to military green is “the new neutral” and good vibes only, it’s no wonder why color has been a breath of fresh air for 2018.

Super Greens:
Green just makes sense for resort. It’s a fresh and natural color that gained its rite of passage into the “neutral color” category thanks to universally flattering shades like olive, khaki, and moss. Green also represents renewal, so it’s no wonder why this year’s top shade of green is chic, fresh and compliments all skin tones. “Military” green emerges as a strong influence for both swim and beachwear – a great way to add color to your wardrobe without over committing to brighter or more intense tones.

Darker, richer greens are fascinating because those specific hues are technically cool yet provide a warmth, which gives you an endless amount of freedom to use this color as you please. Military green’s “neutral” quality for your vacay ready look is a smart way to escape all that black and brown during the winter. No wonder why this color is so versatile—it’s the new beige!

Lovely Reds:
Arguably, one of the hottest trends this season is the plethora of colors. From splashes of punchy reds and campy nautical influences, to military green is “the new neutral” and good vibes only, it’s no wonder why color has been a breath of fresh air for 2018.

Somewhere between a brownish red and a reddish brown, Chili Oil red is sexy yet. This hue of dark, rich red with brown clay earth tones provides understated confidence for the season.

Cherry Tomato and Flame are great, bright reds for all you red lovers out there! This is a totally bold and entrancing hue that brightens up everyone’s mood and is flattering on most skin tones. These bright hues are used this season to spice up classic one pieces, or as eye-catching details like fringe, pom poms, or the iconic red lip.

Finally, blue undertones provide a deep, rich base for Berry Reds. Especially flattering, this tone is seen across the resortwear category, from luxe swimwear silhouettes to romantic ruffled maxi dresses. Easy to wear and softer on the eye, Berry is a user-friendly option for those just experimenting with the red color trend.

Nautical
Nautical inspirations continue to grow strongly for this year’s fashion forward look at the beach. This is why the abundance of marine themes has its category all its own. With a modern graphic aesthetic that appeals across all age groups, it’s no wonder why nautical trends are making waves for one the hottest trends for Resort 2018.

Classic nautical themes are refreshed this year through bold graphic prints, shades of marine life, and seascape themes. From red, white and blues, to stripes, stripes and more stripes, it’s safe to say that nautical influences continue to serve as a classic theme. Navy blue dresses, seersucker motifs, and deep ocean blues, all confirm that the high seas are in high fashion!

Boho & Fringe
Cool jeans, romantic accessories, fringe, and vibrant patterns - this is the Boho style. Boho style can be described as a relaxed and an expressive look that gives the wearer liberty to express their individuality and freedom, and continues to be a strong trend for beachwear in 2018.

Boho is a great style for your beach destinations due to its light fabrics, west coast vibe and airy flow. A must have for all you 60’s and 70’s fashion lovers, Boho style combines fringe, tie-dye, paisley, and a sunny array of good vibes only.

Categorized into subcategories such as “Boho Chic,” “Boho West Coast,” and for all you witchy, black and lace loving women out there, “Boho Witch Style.” These subcategories have hit the streets like wild fire due to the liberty and flexibility of truly making this style trendy yet unique to each individual.

At Embrasse-Moi, we’re always looking a season ahead to find the next “It” item or trend. Now that we have brushed up on some of the latest trends to wear for this spring and summer season, its time for you to hit up the latest trends in the fashion scene. Visit us at 1 N Main St, Pittsford or call 585.383.1170 to speak to one of our stylist. Bon Voyage!